Corporate Social Responsibility
The essence of the existence of Sunshine and the brand Asante Mama is to work directly with rural communities and support livelihoods. Through our NGO – International Friendship for Development we support rural schools by providing scholarstic materials, promoting inter-school sports activities and providing school meals, clean drinking water as well as construction of dormitories for girls and houses for teachers.
To prevent the spread of malaria, we provide mosquito nets to children in the schools we support – reducing drastically the incidence of mortality from malaria for children. Malaria is still the biggest killer of children under 5 years old.
We are devoted to protecting our precious environment. Our innovative Environment Monitoring & Management Plan (EMMP) focus on planting indigenous trees. We raise tree seedlings in our own nurseries and distribute to all our contract farmers. This program is now creating awareness on the importance of planting trees for protecting and conserving the environment. We have made it obligatory for every farmer participating in the contract farming business to plant at least 20 trees as contract condition.